Commercial and marketing translation
across the whole province of Liège
For shops, online stores and Liège SMEs selling beyond the language border. Selling into Limburg, the Netherlands and the Aachen region: content, online shops, terms of sale.
30 km
From Liège to Maastricht
40 km
From Liège to Aachen
XLIFF
Direct export and reimport
1 h
Priced quote in return
Your documents: retail & e-commerce
From Liège, the first foreign market is forty-five minutes away by road: Maastricht 30 km out, Aachen 40. Selling there takes more than a translation, it takes a text that does not read like one.
Websites and shops
Showcase sites and online shops, through the XLIFF exports of WordPress and Shopify.
SEO content
Title tags, meta descriptions and alt text: what the customer never reads, but which decides whether they find you.
Product sheets
Catalogues, technical sheets and selling points, with the units, sizes and formats expected on the target market.
Terms of sale and legal notices
Given to a legal translator: these texts bind you in front of a Dutch or German consumer.
Campaigns and newsletters
Press releases, emails, social posts and advertising lines rewritten rather than translated.
Customer service
Standard replies, FAQs, forms and checkout steps, so you do not lose the buyer at the moment of paying.
The way we handle the retail & e-commerce sector
From Liège, the nearest neighbouring market is not Brussels: it is Dutch Limburg and the Aachen region, less than an hour away. A headline, a delivery promise or a reassurance argument does not carry over word for word into those markets; it gets rewritten. That is what we do, while keeping your tone of voice.
E-commerce logistics has settled around Bierset, which pushes many Liège sellers to open their shop in Dutch and German before they open it in English. We work directly in your tools, WordPress, Shopify, InDesign or XLIFF files, and hand the layout back intact, including title tags, meta descriptions and alt text.
Your terms of sale, legal notices and returns policy are not marketing: they go to a legal translator, because a badly rendered clause costs more than a flat headline.
- Online shops and showcase sites (WordPress, Shopify)
- Product sheets, catalogues and sales arguments
- Terms of sale, legal notices and returns policy
- Brochures and print material, layout preserved
The situations where an interpreter changes the outcome
The interpreter steps in when the relationship is formed: a trade fair in Maastricht, a negotiation in Aachen, a dealer training session.
Trade fairs
Fairs and shows in the Netherlands, Germany or Flanders, with an interpreter working the stand alongside you.
Distributor negotiations
Meetings with a foreign distributor or buying group, at their offices or by video link.
Product training
Sessions for sales teams or resellers who do not share your language.
Remote reviews
Recurring meetings with a foreign partner, bookable by the hour.
The Dutch of the Netherlands is not the Dutch of Flanders, and the German of Aachen is not the German of Vienna: commercial vocabulary, forms of address and references all differ. Tell us which market you are really targeting, otherwise the text will show that it came from somewhere else.
Four steps, one contact person
The same person follows your retail & e-commerce file from the quote request to the moment the document is handed over.
- 01
You send us the document
A phone photo is enough, even a crooked one. For an interpreter, give us the date, the place and the language.
- 02
Priced quote within 1 h
Amount, deadline and format: sworn when an authority requires it, standard when it does not. Free, with no obligation.
- 03
The file goes to a specialist
A translator used to retail & e-commerce vocabulary drafts it, a reviser goes over the text afterwards.
- 04
Handover or on-site assignment
File by email, stamped copy by registered post if the counter asks for it. The interpreter, meanwhile, joins you at the agreed time.
Aiming at the Netherlands or Germany?
Site, product sheets, terms of sale and tags translated inside your own tools, with no layout to redo.
Six reasons to trust us with a retail & e-commerce file
Search visibility follows the translation
Tags, meta descriptions and alt text are translated as well: without them your shop exists in Dutch but stays impossible to find.
Straplines get rewritten
A slogan is not translated, it is remade. We propose several versions with the reasoning behind each, and you choose.
A linguist from your field
A specialised file never goes to a generalist translator, not even when the deadline is tight.
Contractual confidentiality
A confidentiality agreement signed by everyone involved, servers located in the European Union, files deleted on request.
A price fixed in advance
What appears on the quote is what appears on the invoice: translation, revision and delivery included, with no line added along the way.
Travel included across the province
Our interpreters come to Liège, Huy, Verviers, Eupen or Waremme with no mileage charge.
Frequently asked questions
Is selling in Maastricht the same Dutch as selling in Antwerp?
No, and it shows immediately. Commercial vocabulary, level of politeness and cultural references differ between Flanders and the Netherlands. Our linguists are native to the target market: tell us whether your customer is in Maastricht or in Hasselt, the text is not the same.
Our pages run on WordPress or Shopify: can you work inside them?
Yes, through the XLIFF exports of WPML, Polylang or Shopify's own translation system. Structure, internal links and formatting are preserved: you reimport the file and the shop is translated, with no copy-pasting.
Who translates my terms and conditions of sale?
A legal translator, not the one who writes your product sheets. Terms of sale bind you contractually and must take account of the law applicable in the buyer's country: that is a different craft from commercial translation.
Should delivery paperwork be translated too?
Often, yes. The online retailers based around Bierset ship to Germany and the Netherlands every day: delivery notes, return conditions and complaint letters are part of the buying experience, and a badly explained return costs you the next order.
Get your free quote within the hour
Send us your document or your date: firm price, precise deadline, no obligation. You then decide, with everything in front of you.